Rob Bartel is a veteran designer and producer of video games with Electronic Arts’ BioWare studio. He joins us as a board game correspondent, however, having recently expanded into board game design with Two by Two, 2012 runner up for Best Family Game in Games Magazine's annual "Games 100" Awards. A passionate advocate for the board game industry, Rob helped found two national initiatives - the Game Artisans of Canada and the Canadian Heritage Collection. His newest endeavor is the Famous Games Company, an innovative provider of promotional card games for the sports marketing industry.
Today, Apple announced their new iBooks Author software, a pet project of the late Steve Jobs who intended it to disrupt the educational e-book market. It's interesting and powerful software, to be sure, but it also underscores some dramatic changes underway in the educational system as well as in how we absorb information and learn in broader society.
Why should we in the game industry care? Well, teaching and education lie at the core of one of the biggest hurdles our industry faces on its way to the tipping point - the need for audiences to learn the rules as a pre-requisite to play.