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« Nuremberg 2012; it's cold outside | Main | The perfect pitch: 10 PR tips for small toy & game firms »

February 3, 2012

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Comments

Telebrands

Thank you for explaining the process of producing an infomercial via DRTV. It was helpful reading about how to properly budget.

Steve Rogai

Getting more people to re-order established products may be the pinnacle of the success the DRTV marketing strategy has been for our industry. Striving onwards and upwards!

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How to interpret the Credit Collective numbers

Alerts: + indicates a climate of increasing financial uncertainty. + is bad. - is good

Sales Leads: An + indicates new retailers joining the industry. + is good. - is neutral.

References: + indicates a period of increased ordering from retailers. + is good. - is bad

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